Garrett's Guide to Financial Planning: How to Capture the Middle Market and Increase your Profits, By Sheryl Garrett, CFP ®

Americans are searching for affordable financial guidance that is completely objective and relative to their particular needs. Sheryl Garrett is a pioneer in advocating and offering this kind of financial planning advice. In this unique book, written especially for the financial services industry, she chronicles the evolution of the financial planning profession and challenges planners to look at how they will practice and serve their clients in the future.

She offers practical insights on how to offer hourly-based, affordable financial advice to anyone seeking such direction. The time has come for qualified financial planners to follow Sheryl's example and her book is the perfect bridge to that new practice model. This is a “must read” for any financial planner who wants to stay on the cutting edge of the profession.

The Richest Man in Babylon, By George Clason

A collection of parables written in the 1920s, this book is a timeless, inspirational work. Great advice on the subject of thrift, financial planning and personal wealth, that is just as sound today, as it was 80 years ago.

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do about It, By Michael E. Gerber

A consultant, Mr. Gerber's revision of his 1985 classic on general small business management offers practical insights into how entrepreneurs can stop working in their business and start working on their businesses.

Guerrilla Marketing: Secrets for Making Big Profits From Your Small Business, By Jay Conrad Levinson

The original low-cost, high-impact guide to marketing a small business is now in its third revision. Mr. Levinson's advice is as accessible, applicable and practical today as it was in 1983.